Email guide

How to add a countdown timer to Unisender

Unisender campaigns can carry a live tikio countdown with a single image URL — no widgets or integrations. Substitutions work inside the URL, so per-recipient evergreen deadlines are covered too.

  1. Design your countdown in tikio

    Create a timer in the tikio editor: pick colors, fonts, labels and the languages you need. What you see in the editor is exactly what lands in the inbox — the timer is delivered as a regular animated image.

  2. Get the code

    Click Get code, choose “In an email”, pick how the countdown works — until a date, a personal timer per subscriber, or repeating on a schedule — and copy the code. The link stores the timer, so you can change the deadline any time, even after sending: emails already sent pick it up within minutes.

    URL
    https://t.tikio.io/e/a1b2.gif
  3. Insert the timer into your Unisender campaign

    In the Unisender block editor, add an HTML block and paste the snippet below. Substitution variables inside the URL are resolved for each recipient at send time.

    HTML
    <img src="https://t.tikio.io/e/a1b2.gif" alt="Offer ends soon" width="480" style="border:0;max-width:100%;height:auto;" />

Per-recipient evergreen deadlines

Use Unisender’s ${user_id} substitution as the recipient key — each recipient gets a personal countdown starting at their first open.

HTML
<img src="https://t.tikio.io/e/a1b2.gif?uid=${user_id}" alt="Offer ends soon" width="480" style="border:0;max-width:100%;height:auto;" />

FAQ

Questions, answered

Can I show the timer in Russian and English from one design?

Yes — bake both locales into the design, then send with lang=ru or lang=en in the URL per list. tikio supports 12 label languages in one published timer.

Can I change the deadline after the campaign is sent?

Yes. The link stores the deadline, so edit it on the link page and save — emails already delivered pick up the new date within minutes. You can also pause the link to hide the timer everywhere.

Is any Unisender integration required?

No — the timer is a standard image tag that works in any editor block that accepts HTML.

Other email platforms

Your first countdown is minutes away

Free during early access — no credit card required. Design once, paste one snippet, and the timer ticks on every open.

Create your free countdown