How to add a countdown timer to HubSpot

HubSpot marketing emails render external images out of the box, so a tikio countdown needs no marketplace app: one image URL in a rich text module and every open shows the live time remaining — for webinar registrations, deal deadlines or product launches.

  1. Design your countdown in tikio

    Create a timer in the tikio editor: pick colors, fonts, labels and the languages you need. What you see in the editor is exactly what lands in the inbox — the timer is delivered as a regular animated image.

  2. Publish and copy the image URL

    Hit Publish and copy the public image URL. The deadline lives in the URL as a parameter, so the same link works for every campaign — change the date, not the link.

    https://tikio.io/e/a1b2.gif?target=2026-08-01T20:00

  3. Insert the timer into your HubSpot email

    In the HubSpot email editor, open a Rich text module’s source code view (or drag in a custom HTML module) and paste the snippet below. HubSpot personalization tokens work inside image URLs, which enables per-contact deadlines.

    <img src="https://tikio.io/e/a1b2.gif?target=2026-08-01T20:00" alt="Offer ends soon" width="480" style="max-width:100%;" />

Per-recipient evergreen deadlines

Use HubSpot’s {{ contact.hs_object_id }} token as the recipient key to give each contact a personal evergreen countdown — the deadline starts at their first open and survives reopens.

<img src="https://tikio.io/e/a1b2.gif?duration=86400&uid={{ contact.hs_object_id }}" alt="Offer ends soon" width="480" style="max-width:100%;" />

FAQ

Do I need a HubSpot marketplace app?

No. The timer is a standard image URL — it works in any HubSpot plan that sends marketing email, with nothing to install.

Can I use a HubSpot date property as the deadline?

Yes — target= accepts ISO dates or unix seconds, so a personalization token that resolves to a date works, e.g. an offer-expiry contact property.

Will the timer render in previews and test sends?

Yes, previews load the same live image. Note that in test sends personalization tokens may resolve to placeholder values, so evergreen keys are best verified with a real contact.

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