Email guide

How to add a countdown timer to Brevo

Brevo (formerly Sendinblue) supports external images and template variables in every campaign — the two things a tikio countdown needs. Design once, paste one image tag, and localize labels with a lang= parameter instead of separate designs.

  1. Design your countdown in tikio

    Create a timer in the tikio editor: pick colors, fonts, labels and the languages you need. What you see in the editor is exactly what lands in the inbox — the timer is delivered as a regular animated image.

  2. Get the code

    Click Get code, choose “In an email”, pick how the countdown works — until a date, a personal timer per subscriber, or repeating on a schedule — and copy the code. The link stores the timer, so you can change the deadline any time, even after sending: emails already sent pick it up within minutes.

    URL
    https://t.tikio.io/e/a1b2.gif
  3. Insert the timer into your Brevo campaign

    In the Brevo drag-and-drop editor, add an HTML block and paste the snippet below. Brevo template language variables are resolved inside the URL when each email is sent.

    HTML
    <img src="https://t.tikio.io/e/a1b2.gif" alt="Offer ends soon" width="480" style="border:0;max-width:100%;height:auto;" />

Per-recipient evergreen deadlines

Use Brevo’s {{ contact.ID }} variable as the recipient key for personal evergreen deadlines — each contact’s countdown starts at their first open.

HTML
<img src="https://t.tikio.io/e/a1b2.gif?uid={{ contact.ID }}" alt="Offer ends soon" width="480" style="border:0;max-width:100%;height:auto;" />

FAQ

Questions, answered

Can I localize the timer for my French and German lists?

Yes — bake the languages into the design once, then add lang=fr or lang=de to the URL per list. One design covers every locale.

Does it work in Brevo automations?

Yes. Fixed deadlines work everywhere; a personal timer keyed on a contact ID is ideal for automation emails where contacts enter at different times.

Do I need a paid Brevo or tikio plan?

The timer works on any Brevo plan. tikio is free during early access — no credit card required.

Other email platforms

Your first countdown is minutes away

Free during early access — no credit card required. Design once, paste one snippet, and the timer ticks on every open.

Create your free countdown